Triple Whale
FeaturedPaidThe e-commerce analytics platform that replaces your spreadsheets
📈E-commerce AnalyticsAbout Triple Whale
Triple Whale is the revenue analytics platform purpose-built for Shopify and DTC brands, providing the unified attribution, customer analytics, and creative reporting that brands need to scale profitably. Its Pixel tracks customer journeys across channels for true multi-touch attribution even in a post-iOS 14 world, and the Summary dashboard surfaces real-time revenue, ROAS, CAC, and AOV at a glance. In May 2026 Triple Whale launched Moby 2, an AI ecommerce operator built on its Context Engine that can generate campaigns and creative, forecast inventory, build landing pages, and take action directly across your marketing stack — pushing the platform toward usage-based pricing.
What's Great
- ✓True multi-touch attribution solves iOS 14 tracking gaps
- ✓Real-time P&L dashboard with blended ROAS
- ✓Creative analytics shows ROI per ad creative
- ✓AI analyst answers business questions in plain English
Watch Out For
- !Shopify-only — not for other platforms
- !Pricing starts at $179/month, and the strongest AI features need a paid Moby AI Pro add-on
- !Data takes time to train for accurate attribution
Common Use Cases
See which ad creative drives the most profitable customers, not just clicks
Understand true blended ROAS across Meta, Google, and TikTok in one dashboard
Ask 'What's my best-performing product by LTV?' and get the answer instantly
Pricing Model
Paid
From $179/mo. Paid subscription required. Check the website for current pricing and free trials.
Category
E-commerce Analytics
Understand your customers, measure attribution, and optimize for profit.
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